The Practice.

Your ongoing path from knowing what’s in your way to becoming who you’re meant to be.

Launching soon.

Learn at your own pace

Show up live

Never do it alone

The Practice.

Your ongoing path from knowing what’s in your way to becoming who you’re meant to be.

Launching November 2026.

Learn at your own pace

Show up live

Never do it alone

The Practice

Change doesn’t happen in a moment — it happens in the daily, consistent work you do when no one’s watching. The Practice is your space for that work: structured teaching, live coaching, and a community that holds you accountable and inspired.

Whether you’ve read our books, taken an assessment, or are just ready for real, ongoing support, this is where transformation moves from idea to action. No prerequisites. Just commitment.

What it's built from

Years of working closely with real people — across industries, roles, and life stages — noticing the same patterns that block progress. Some of those insights shaped You’re Missing the Point. Some became The Ugly Rep. All of it lives here, with both of us guiding you live and in the room.

What's included

The Library

Short, focused videos with exercises you do at your own pace. Fresh content added regularly to keep your growth moving.

The hot seat

Every two weeks, a live hour with one or both of us. Bring what’s stuck or new insights, and be part of the work that moves everyone forward.

This platform has completely transformed how we manage our marketing campaigns. The ease of use and powerful features have made a significant impact on our ROI.

Zara Bush

The automation capabilities are incredible. We've saved countless hours and improved our customer engagement significantly.

Ashwin Santiago

The analytics and reporting features give us insights we never had before. Our conversion rates have improved by 40%.

Kaden Scott

This platform has revolutionized our business operations. The seamless integration and powerful features have helped us scale our marketing efforts efficiently while maintaining excellent customer relationships.

Elsie Roy

This platform has revolutionized our business operations. The seamless integration and powerful features have helped us scale our marketing efforts efficiently while maintaining excellent customer relationships.

Elsie Roy

This platform has revolutionized our business operations. The seamless integration and powerful features have helped us scale our marketing efforts efficiently while maintaining excellent customer relationships.

Elsie Roy

Who it's for

People who’ve read one of our books or taken an assessment and want a real place to keep doing the work — beyond knowing, into action.

People who haven’t started anywhere yet but are done waiting for the “right time” or perfect plan, and want structured, ongoing support.

People who are tired of being stuck, done with just understanding what’s in their way, and ready to move it — for good.

Join the waitlist

The Practice launches November2026. Everyone on the waitlist hears first and gets a founding member rate.

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